1. Introduction

Young Talent Swim School (“YTSS”, “we”, “us”, “our”) is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, store and protect your personal information when you use our services, contact us, visit our website, or interact with us through social media.

We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and other applicable legislation.

  1. Information We Collect

We may collect and process the following information:

Parents, Guardians & Adult Participants

  • Name
  • Email address
  • Telephone number
  • Home address
  • Emergency contact details
  • Booking information
  • Attendance records
  • Payment and billing information

Children (Swimmers)

  • Name
  • Date of birth
  • Swimming ability and progression records
  • Medical information relevant to participation and safety
  • Additional Support Needs or accessibility requirements where voluntarily provided
  • Incident or accident information where relevant to participation

Website & Communications

  • Website enquiry form submissions
  • Emails, phone calls and messages
  • Social media enquiries and communications
  • Website usage information
  • IP address and browser information
  • Cookie data

CCTV

CCTV may operate within facilities used by Young Talent Swim School for security, safety and crime prevention purposes.

Such systems are operated by the relevant venue provider in accordance with applicable data protection legislation.

  1. How We Use Your Information

We use personal information to:

  • Deliver swimming lessons, swimming sessions and related activities
  • Manage bookings and waiting lists
  • Communicate lesson information, timetable changes and service updates
  • Maintain swimmer progression records
  • Ensure participant health, safety and wellbeing
  • Process payments and maintain financial records
  • Maintain attendance and incident records
  • Respond to enquiries, feedback and complaints
  • Improve our services and customer experience
  • Meet legal, safeguarding and regulatory obligations

Where consent has been provided, we may also use information to:

  • Send marketing communications
  • Share news, offers and updates
  • Use photographs or videos for promotional purposes
  1. Lawful Basis for Processing

Under UK GDPR, we rely on one or more of the following lawful bases:

  • Contract – to provide swimming lessons, swimming sessions and related services.
  • Legal Obligation – for accounting, safeguarding, health and safety, and other legal requirements.
  • Legitimate Interests – to manage and improve our business operations.
  • Consent – where required for marketing communications, photography, videography and certain categories of personal information.
  1. Sharing Information

We do not sell personal information.

We may share information with trusted third parties where necessary, including:

  • Payment providers
  • Booking and administration systems
  • Website providers
  • Venue operators where reasonably necessary for the delivery of our activities
  • Professional advisers such as accountants
  • Emergency services where required
  • Regulatory, safeguarding or legal authorities where required

All third parties are expected to process information securely and in accordance with applicable data protection laws.

  1. Data Storage & Security

We take reasonable technical and organisational measures to protect personal information from unauthorised access, loss, misuse or disclosure.

Information may be stored electronically or in paper format and is only accessible to authorised personnel where required.

  1. Data Retention

We retain information only for as long as reasonably necessary.

Typical retention periods include:

  • Enquiries: up to 12 months
  • Participant records: up to 6 years after participation ends
  • Financial records: 6 years
  • Safeguarding records: in accordance with safeguarding requirements and legal guidance

Information will be securely deleted or destroyed when no longer required.

  1. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal information
  • Request correction of inaccurate information
  • Request deletion of information where applicable
  • Restrict processing
  • Object to processing
  • Request transfer of information
  • Withdraw consent at any time where processing relies on consent

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).

Website: https://ico.org.uk

  1. Photography & Video

Photographs and videos used for marketing, promotional or social media purposes will only be used where appropriate consent has been obtained.

Consent can be withdrawn at any time by contacting us.

Photography and video recording are never permitted within changing areas.

  1. Website Cookies

Our website uses cookies and similar technologies to improve your experience and help us understand how visitors use our website.

Cookies may be used for:

  • Essential website functionality
  • Website performance and analytics
  • Understanding visitor behaviour
  • Improving website content and user experience
  • Advertising and remarketing activities

Some cookies may be placed by trusted third-party services such as:

  • Google Analytics
  • Meta (Facebook and Instagram)
  • Website hosting and security providers

Most web browsers allow you to control or disable cookies through your browser settings.

Please note that disabling cookies may affect certain website functionality.

  1. Third-Party Links

Our website and social media channels may contain links to external websites.

We are not responsible for the privacy practices or content of third-party websites and encourage you to review their privacy policies separately.

  1. Changes to This Policy

We may update this Privacy Policy from time to time.

The latest version will always be available on our website and significant changes may be communicated where appropriate.

  1. Contact Us

If you have any questions regarding this Privacy Policy, please contact:

Young Talent Swim School

Telephone: 07751 708644

Email: info@youngtalentswimschool.com

Website: www.youngtalentswimschool.com

Last updated: 19th June 2026